Vijay Mallya Credits Bold ‘Madness’ for RCB’s Success

Vijay Mallya shared that he had originally bought RCB in 2008 for ₹450 crore. At that time, many people criticised his decision and called it a “vanity project.” Despite the criticism, he believed in the potential of the franchise and its connection to the Royal Challenge brand. Over the years, the value of the team grew significantly, reaching nearly 37 times its original price.

After the recent sale, Vijay Mallya congratulated the new owners and expressed satisfaction over how his decision turned out. A consortium led by the Aditya Birla Group, along with The Times of India Group and Bolt Ventures, acquired the Bengaluru-based franchise. The deal marks one of the biggest valuations in IPL history.

Mallya used the moment to respond to critics who had doubted his investment. He said that what people once called “madness” has now proven to be a successful long-term vision. He explained that his aim was not just to own a cricket team but also to build a strong brand identity around RCB.

The sharp rise in RCB’s valuation highlights the growing popularity and commercial success of the IPL. It also shows how sports franchises in India have become valuable business assets over time. Mallya’s comments underline how early investments, even when criticised, can deliver huge returns if backed by a clear vision and strategy.

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Vijay Mallya Era Ends as RCB Ownership Changes

Indian Premier League witnessed a major ownership shift as a consortium led by the Aditya Birla Group, headed by Kumar Mangalam Birla, acquired the Royal Challengers Bengaluru (RCB). The group partnered with The Times of India Group, Bolt Ventures led by David Blitzer, and global private equity firm Blackstone Inc. to complete the deal.

On the same day, Rajasthan Royals (RR) also changed ownership. A US-based consortium led by entrepreneur Kal Somani, reportedly supported by the Walton and Ford family interests, bought the franchise for around USD 1.63 billion. This made it a historic day for the league with two major franchise sales.

However, the RCB deal still requires approvals from the Board of Control for Cricket in India and the Competition Commission of India. The sale marks a transition from United Spirits Limited, a subsidiary of Diageo, which earlier classified the franchise as a non-core asset.

These deals highlight the rapid financial growth of the IPL. The league’s total valuation has reached around USD 18.5 billion, driven by increasing revenues, sponsorships, and media rights.

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